When TMZ.com announced they were turning their celebrity gossip/news site into a TV show, we watched. Now that they’re turning their TV show into a video contest and we couldn’t be happier! TMZ on TV is looking for filmmakers with fresh, funny insights into the entertainment industry to shake it up with creative 12-second or 27-second commercials that promote the humor and attitude of the show. Impress TMZ with your enthusiasm for pop culture and ability to effectively communicate the message “We love Hollywood. We just have a funny way of showing it” through your art…and without using any video footage from the show.
Your video ad must have an ending that includes:
- One of the TMZ logos provided in the materials files [on Zooppa's website below]
- An original call to action that tells people to watch TMZ on television
- The phrase “We love Hollywood. We just have a funny way of showing it.” either as dialogue, or text
The creators of the best video ads will be paid $15,000 and their work will potentially be broadcasted on national television, so it must meet HD broadcast standards. 14+, 12 or 27 seconds, Deadline: August 9th 2010
SAMPLE COMMERCIAL:
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