Project Yellow Light is a scholarship competition designed to bring about change. It was created in honor of Hunter Garner, who tragically passed away in a car accident at only 16 years old. The foundation’s aim is to bring awareness to teens about safer driving. Car crashes are the top killers of teens in America and usually caused by reckless and distracted driving.
You can make a difference by participating in this contest. Your job is to create a video that delivers a clear message about embracing safer driving habits. Specifically: “Don’t text and drive.” You have a unique opportunity to play a key role in spreading this important message. You can speak to your peers on this subject in a way that adults cannot. The more lives you can impact, the more lives you can save.
The top video in this contest will receive a $2,000 scholarship and have his or her video used as the basis for a PSA for the Ad Council, which will be distributed nationally to over 1,600 television stations in May as part of Global Youth Traffic Safety Month.
Grade 12 Students, 30 – 60 seconds, Deadline: March 31st 2012
For over a decade, Tech Deck has allowed die hard skateboarders to miniaturize their tricks and take them almost anywhere they want! Mini skateboards are the solution to the “No Skating” problem. Now, Tech Deck is calling on you to create a video that demonstrates this idea. How does Tech Deck come to the rescue in places where skateboarding is NOT allowed?
There are a slew of cash awards for this assignment including an overall category winner who will receive $1,500! Be sure to visit the link below to view official rules and to get started. Happy filming!
14+, 60 seconds-, Deadline: April 2nd 2012
Founded in 1886, Hunter ceiling fans have set the standard in quality and craftsmanship for more than 125 years. They pride themselves on their products helping you transform your house into a stylish, comfortable, healthy home that looks and feels exactly the way you want it to.
Now, the company is also looking to help spread its brand awareness even further by enlisting you to create a video for them. The concept is completely open and up to you (tasteful humor, emotional, lifestyle focused and/or clever alternative approaches). Hunter just wants to make sure a central focus is geared toward making the video an informative piece that also generates an emotional connection between the brand and consumer.
They have agreed to purchase at least 1 video for $7,500. Good luck!
18+, 30 seconds, Deadline: February 1st 2012
Rapper 50 cent has launched what he’s calling the “Street King” movement to help hungry kids around the world. With the help of Chris Clarke, the entrepreneur behind Pure Growth Partners, he has created an energy drink called Street King. The product is aimed to provide focus and energy, but also has a another motive. For every bottle you buy, the company will feed a hungry child somewhere in the world. Pretty cool huh?
Now, Street King is looking for videos that show off the cool and positive ways you use your energy every day. There are 2 sample videos on the Facebook contest page to give you some inspiration. The grand prize winner will receive $10,000 and a trip to NYC to meet 50 cent. The best part of all? 10,000 meals will also be donated in your name. Get filming!
18+, 60 seconds-, Deadline: January 27th 2012
Learning to drive is one of the most exciting and coolest parts of growing up. But facts have shown it can be really dangerous. Talking on the phone or to your friends in the car, alcohol & drugs, not wearing a seatbelt, driving at night and just plain inexperience all result in car crashes being the leading cause of teenage death in the U.S.
That’s why Toyota’s Teen Driver Video Contest wants you to submit a short video explaining what you would do to make your friends safer drivers. Do you have an idea that could save your friends’ lives? Explain your ideas clearly. Make them compelling and interesting. Your ideas could save someone’s life. If selected, your idea could also earn you a $20,000 grand prize.
STUDENTS (9th – 12th Grade), 1 – 2 minutes, Deadline: February 16th 2012
Let’s face it. Most of us live by credit cards every day. That’s why CreditCards.com came along to help consumers make smarter decisions when it comes to getting new cards. There are better cards out there and CreditCards.com wants you to know that. So what’s the problem? CreditCards.com consumer awareness is low and the perception may be the site is aimed at people with poor credit. That however, is not the case. CreditCards.com is a place for prime credit card prospects to get help in their search for a new credit card or to better manage their existing credit cards.
They are looking for 30 second TV quality videos that drive consumers to visit the website. The viewer should walk away from the ad with this key insight: CreditCards.com empowers me with all of the information I need to find and apply for the card of my choice. I could be getting more – more rewards, more cash back, a lower rate.
The company will be purchasing at least 1 video for $7,500 plus another $1,500 in cash prizes will be awarded by Poptent. Download the creative brief through the contest link below and we look forward to seeing your videos!
18+, 30 seconds, Deadline: February 27th 2012
As the leader in the growing therapeutic skincare market, Eucerin skincare is safe for sensitive skin and so effective that dermatologists and pediatricians have trusted it for years. Now they have teamed up with Poptent to bring you a lucrative video assignment! Create a video that demonstrates the brand’s commitment to skincare while also reinforcing Eucerin as a pioneer in Dermatological skincare and innovation over the past 100+ years and that they will continue that trend in the years to come.
Videos should be 30 – 60 seconds and will be used primarily online. Eucerin is open to a variety of approaches and does not want to limit your creative freedom but ultimately, videos should stay within the Eucerin brand voice. The company has committed to purchasing at least 1 video for $7,500.
18+, 30 – 60 seconds, Deadline: March 5th 2012
If you own a personal computer, chances are you’ve heard of ESET. Their light weight anti-virus software is some of the best available and has become one of the best ways to defend your computer against malicious software. The company understands positive changes they may have brought to your life and are now asking the question…”What was life like BEFORE ESET?”
You can be as creative as you like! They are generously offering up a MacBook Pro to the top video and will also be awarding and HD Hero 2 video camera to the 5 finalists. Be sure to visit the contest page below to read up on the official rules and guidelines. Good luck!
18+, 2 minutes-, Deadline: February 10th 2012
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